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October 25, 2016

Muslim Travel Market Insights

Written by Emanuela Lertora

The Muslim travel market continues to be one of the fastest-growing segments in the global travel industry.

The Global Muslim Travel Index, which is the most comprehensive research on the halal travel and hospitality sector produced by MasterCard-CrescentRating, estimated that in 2015 there were 117 million international Muslim travelers—which is 10% of the overall industry. This figure is expected to reach 168 million by 2020 (rising to 11% of the global total), with revenue generated by the Muslim travel segment to top USD 200 billion.

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October 10, 2016

Islamic Banking on the rise in UAE according to second ‘Islamic Banking Index by Emirates Islamic™’

Emirates Islamic, one of the leading Islamic financial institutions in the UAE, has unveiled the results of its second ISLAMIC BANKING INDEX by EMIRATES ISLAMIC™, the first-of-its-kind consumer focused survey on Islamic Banking in the UAE that was launched in 2015. The index provides an annual benchmark of shifts in the ‘penetration’, ‘perception’, ‘knowledge’ and ‘intention’ of UAE consumers when it comes to Shari’a compliant banking. This year’s results show a positive increase in each of the four segments, indicating that public acceptance, awareness and demand for Islamic banking in the UAE is increasing.

Commenting on the results of the 2016 Islamic Banking Index, [...]

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September 29, 2016

Innovation for the food & beverage market

Written by Emanuela Lertora

F&B operators understand innovation and the market differently, reflecting the vast range of opportunities in the UAE. Where you stand on innovation depends on where you sit; operators need to clearly understand their strategy and identify and invest in innovation that is implementable and aligned to their brand strategy. In this article, we explore how innovation is affecting the UAE’s F&B market, paying particular attention to the growth and popularity of everything digital (including food apps), healthy eating, and food festivals.

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As with almost everything else, [...]

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September 27, 2016

Brandwatch Releases The Social Outlook Report; Lexus, Lenovo, KLM, and Dove Lead Social Intelligence in their Industries

Report analyzes 115 million social mentions about 450 brands in 15 industries

Brandwatch, the global leader in social intelligence, published The Social Outlook, a massive social insights report spanning 15 industries and analyzing over 115.5 million social data mentions. This is the largest social data report of its kind, looking at approximately 450 brands and including social index rankings evaluating various scores from engagement to sentiment. You can download the free report here.

Some of the brands that dominated their respective industry rankings include Lexus, Lenovo, KLM, Dove, Jack Daniel’s, and Blue Cross Blue Shield.

Across all brands and industries, [...]

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